You can use teleseminars to sell your products and services by reaching more people in a shorter amount of time. Teleseminars can be done easily from your home and can be recorded for replay at a later time. Even if you are just starting out, holding a teleseminar will help you to refine your message and build credibility with those who are just getting to know you and your business. Here are some strategies to use when selling your products and services using teleseminars.
Prepare a study guide for people to print out and follow during your call. This will give them something to take notes on and will also contain your contact information on each page.
Find a logical point on each page of your study guide to discuss your upcoming programs and give people an opportunity to sign up for your programs.
Allow people to submit their questions during your teleseminar. This will give you a chance to see what they want to know more about and also enable you to show your expertise in these areas.
Create urgency and scarcity by one of several means. You can tell them how many spots are left and then count them off as the remaining spots are taken. Or, you may want to raise the price at specific intervals to encourage people to register early. You can also give away additional bonuses to those who take action early in your teleseminar. These are all methods that motivate people to take action and join your program or purchase your products.
You can also invite a guest expert to come on your teleseminar and say something about what you are selling. This person may be able to inspire your listeners to take action in a different way than you can do.